Technology partners

Demonstrating Avid’s Open Workflow Solutions with Multiple Technology Partners at IBC2022

Leading Technology Vendors Show Progress Towards Improving and Expanding Remote Working and Team Collaboration for the Media Industry

/EIN News/ — BURLINGTON, Mass., Sept. 08, 2022 (GLOBE NEWSWIRE) — Through IBC2022, Greedy® (Nasdaq: Avid) will jointly showcase partner integrations that extend and enhance Avid’s proven media creation workflows. A wide range of available integrated offerings and technology previews will be showcased throughout the exhibition at IBC2022 (September 9-12) at RAI Amsterdam. Workflow solutions will cover cloud-based collaborative production, content security and watermarking, IP contribution, broadcast automation, network storage, video editing and special effects, among other categories. keys.

Ray Thompson, Senior Director of Industry and Partner Marketing at Avid, said, “The content creation community’s fiery pursuit for cloud-based workflows, remote work, and team collaboration is the most exciting trend in multimedia technology today and is sure to be at the top of the list. for the majority of people attending IBC2022. Avid and our partners are united to provide solutions to these challenges so that more customers can accelerate and adopt emerging cloud and as-a-service business models. Throughout IBC2022, we have a new wave of high-impact partnerships and workflow integrations to demonstrate. »

In booths across RAI’s exhibit floors, Avid and more than 20 technology partners will showcase their collaboration, including:

AP (post 7.A19) – AP will present ENPS and its interoperability with MediaCentral | Cloud UX™ providing choices for Newsroom Computer Systems (NRCS) when using Avid tools.

Adobe- Avid and Adobe will highlight the MediaCentral l Cloud UX panel for Adobe® First® Professional, After Effects®and Photoshop®enabling production teams to adopt and share media in Avid workflows.

ATTO (booth 7.A24) – ATTO has provided high-speed connectivity solutions for decades and continues to innovate with UHD and 8K editing solutions on Avid NEXIS media storage.

Witho (booth 2.B18) – Aveco will present its StoryDesigner application for MediaCentral | Cloud UX, which streamlines automated control of studio broadcast and other broadcast production workflows from the user interface.

Boris FX (Avid booth 7.B49) – Boris FX Sapphire, Continuum and Mocha Pro will be showcased as part of Avid | Edit On Demand™ SaaS, giving Media Composer editors the power of the industry’s most popular visual effects and finishing plug-ins in the cloud.

EVS (booth 10.A25) – EVS will present its MediaCeption InFlow solution that provides highly reliable and synchronized ingestion of multi-camera live feeds and associated metadata, for fast and efficient delivery to post-production. A leader in live video technology for broadcast and new media productions, EVS will demonstrate how this solution enables operators to ingest live streams on Avid NEXIS® and reference them with the correct metadata in MediaCentral®. As a result, editors working on Media Composer can quickly find content and begin editing, enabling powerful edit-during-capture workflows for live sports, news and remote productions.

Haivision (booth 2.B36) – Avid and Haivision will showcase the IP contribution of Haivision’s SRT-enabled video encoders for live remote workflows delivered on-premises or in the cloud, reducing costs without compromising quality. Haivision will also highlight the over-the-shoulder workflows now possible with Media Composer’s SRT release.

Lenovo (Avid support 7.B49) – Lenovo’s latest ThinkPad and ThinkStation P Series workstations push the boundaries of performance and virtualization, designed to run Media Composer editing software for demanding production environments.

LiveU (booth 7.C30) – LiveU will showcase its 5G live video solutions, a standard for news, sports and remote productions providing reliable IP in Avid production environments, including MediaCentral l Stream for use with Avid | Edit On Demand, or with MediaCentral l Cloud UX for editing workflows while capturing.

MainConcept (booth 7.D12) – MainConcept codecs are used in all Avid products to optimize the efficiency of production workflows and used in tasks such as video editing, capture and playback, workflow management, storage and post-production. New advancements include codecs designed and optimized for ARM processors used in macOS and Windows computers.

Microsoft (Microsoft media 1.D25 and Avid media 7.B49) – Avid and Cloud Alliance Partner Microsoft to Highlight Avid | Edit on demand with technical previews of IP contribution via SRT from any compatible device for REMI, news and sports workflows in the cloud. The companies will also offer over-the-shoulder workflows running the latest Media Composer software to deliver SRT output to any compatible device through a Haivision hub or gateway, as well as a technical preview of high-resolution Media Composer streams for users of Microsoft Teams, realizing a “third monitor” experience that speeds content review by producers, directors, and other production staff.

NAGRA (booth 1.C81) – The NAGRA forensic watermark plugin for Media Composer enables creators to protect content when distributed across a growing number of platforms and devices.

Nvidia (item 7.B19) – Avid has a long-standing collaboration with NVIDIA, as Avid’s Cloud Media Composer and Edit On Demand SaaS solutions leverage NVIDIA GPU acceleration to power increasingly demanding production workflows.

Octopus (support 6.C16) – Octopus Newsroom will discuss its panel for MediaCentral l Cloud UX and its ability to also have this solution in the latest version of the Octopus news production system, Octopus 11, for increased flexibility, and options in selecting a NRCS solution that uses a common platform.

Osprey (stand 7.D39) – Osprey Video will showcase its Talon series of encoders and decoders that can deliver SRT and RTMP in the MediaCentral l Stream application for news, sports or REMI production scenarios, using Avid MediaCentral or Avid | Edit On Demand, as well as being a landing point for over-the-shoulder workflows with Media Composer.

StorageDNA (6.C28b media) – StorageDNA will highlight its DNAfabric software that can move seamlessly to synchronize media and projects between Avid | Edit on demand and Avid NEXIS storage systems, whether resident on-premises or in the cloud, enable hybrid workflows across geographies.

Teradek (item 7.B47) – Teradek will showcase its IP contribution in Avid | Edit On Demand, enabling edit-during-capture workflows with IP-streamed content for faster production turnaround. Teradek will also showcase its decoders as targets in over-the-shoulder workflows.

TVU Networks (booth 5.C73) – TVU Networks offers multiple field solutions that bridge 5G cellular, wireless, and wireline connections for powerful contribution from anywhere in Avid | Edit On Demand and MediaCentral production environments.

Z by HP (booth 7.B55) – Avid and HP will showcase remote editing with powerful Z workstations designed to run Media Composer in the most demanding production workflows, accessible remotely with HP Anyware (formerly Teradici) client software.

Zixi (booth 1.D81) – Zixi to Highlight Workflows Now Possible with Avid Using Transfer to Avid | Edit on demand or MediaCentral directly from any Zixi compatible encoder, decoder or through its broadcast stream management software. (Avid Booth 7.B49) – offers new integration options with its app for MediaCentral l Cloud UX, giving users instant access to feeds, a unique variety of social sources as well as personalized RSS feeds for any trending topic, and the ability to easily add text, photos and videos to any clutter.

Beyond these featured activities, Avid is integrated and partnered with dozens of other technology vendors exhibiting through IBC2022. Companies interested in learning about Avid’s partner program can contact [email protected].

Avid Powers Bigger Creators
People who create media for a living become greater creators with Avid’s award-winning technology solutions to create, manage and monetize today’s most famous video and audio content, iconic movies and TV series binge-worthy, networked news and sports, and recorded music. and the live stage. What began over 30 years ago with our invention of non-linear digital video editing has led individual artists, creative teams and organizations around the world to subscribe to our powerful tools and collaborate securely in the cloud. We continue to reimagine the many ways publishers, musicians, producers, journalists and other content creators will bring their stories to life. Discover the possibilities on and join the conversation on social media with the multitude of creative geniuses who choose Avid for a lifetime of success.

© 2022 Avid Technology, Inc., Avid, its logo, Avid | Edit on Demand, Avid NEXIS and Media Composer are trademarks or registered trademarks of Avid Technology, Inc. or its subsidiaries in the United States and/or other countries. All rights reserved. Adobe Premiere Pro, After Effects and Photoshop are either registered trademarks or trademarks of Adobe in the United States and/or other countries. All other trademarks are property of their respective owners. Product features, specifications, system requirements and availability are subject to change without notice.

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